Rob White

Posts by Rob White for Articles:

Photographing your products and packaging for social media

mac 733178 640

Social media is a really important part of any marketing strategy and has changed the way we think about media.

Read more about 'Photographing your products and packaging for social media '...

Unilever's packaging promise to Gen Z

plastic bottles 115071 1920 1

Unilever's 'drastic plastic plans' was trending on LinkedIn today (7th October). Unilever’s boss, Alan Jope's, released a statement on reducing the business’ plastic waste drastically.

Read more about 'Unilever's packaging promise to Gen Z '...

Why packaging should be your first thought when rebranding

advertising brand branding 1449081 1

Rebranding is a big task. It’s not easy feat to completely change the look and feel of your brand.

Read more about 'Why packaging should be your first thought when rebranding'...

Packaging Tips for Start-Ups

office 594132 1920 1

In the early days of your retail or ecommerce business, packaging is one of the hurdles you need to tackle head on.

Read more about 'Packaging Tips for Start-Ups'...

International shipping, everything you need to know

Untitled design 21

When thinking about expanding your business, going international is often an exciting but scary option. One of the reasons why international business is so stressful is international shipping.

Read more about 'International shipping, everything you need to know'...

The power of packaging, Cadbury’s Age UK campaign goes down a treat

cadbury

Cadbury have launched new packaging for their beloved diary milk, but there’s a twist: the packaging has no words on it! It is quite a dramatic change from their standard...

Read more about 'The power of packaging, Cadbury’s Age UK campaign goes down a treat'...

How to choose the right packaging and fulfilment company for your business

bench accounting MGaFENpDCsw unsplash 1

Once you’ve decided that you want to outsource your packaging and fulfilment to a 3PL, it is important to find the right one.

Read more about 'How to choose the right packaging and fulfilment company for your business'...

Packaging and Fulfilment Glossary (M – Z)

Untitled design 19

Today’s blog is part two of the packaging and fulfilment glossary, covering all things packaging and fulfilment wise. If you think of anything we’ve missed, do let us know!

Read more about 'Packaging and Fulfilment Glossary (M – Z)'...

Packaging and Fulfilment Glossary (A - L)

Untitled design 19

There is ample of topic-specific vocabulary associated with packaging and fulfilment. We have decided to compile a list of important words to know for you to use as a reference.

Read more about 'Packaging and Fulfilment Glossary (A - L)'...

Creating an unboxing experience, is it worth it?

Untitled design 17 1

Nowadays, packaging is not just about protecting what’s inside (although this is obviously a very important function of any packaging).

Read more about 'Creating an unboxing experience, is it worth it?'...

1 2 3